Detailansicht
Rowdy Entrepreneurs and Insecure Dinosaurs
eBook - Popular Strategies for Innovation After the End of Endings
ISBN/EAN: 9781780992884
Umbreit-Nr.: 199010
Sprache:
Englisch
Umfang: 131 S.
Format in cm:
Einband:
Keine Angabe
Erschienen am 26.04.2013
Auflage: 1/2013
E-Book
Format: EPUB
DRM: Adobe DRM
- Zusatztext
- Rowdy Entrepreneurs and Insecure Dinosaurs is about invention and innovation in the context of postmodern society and information economy. It applies "popular culture" theory to such companies as Virgin, Microsoft, and Apple, to analyse their innovation strategies. This is the first book of its kind that mingles popular culture theory with innovation theory and entrepreneurship. It is written, true to the spirit of popular culture, in a lively style with abundant popular cultural references, and textual and visual puns.
- Kurztext
- Mingling popular-culture theory with innovation theory and entrepreneurship in a lively style with textual and visual puns.
- Autorenportrait
- Dr. Murat Karamuftuoglu is a researcher and lecturer in Information Science with a particular interest in social, political and philosophical aspects of information systems, knowledge management, aesthetics of new media, and innovation. He lives in the UK.