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Strategic Organizational Communication
In a Global Economy
ISBN/EAN: 9781444338638
Umbreit-Nr.: 1501611
Sprache:
Englisch
Umfang: 528 S.
Format in cm:
Einband:
kartoniertes Buch
Erschienen am 09.02.2012
Auflage: 7/2012
- Kurztext
- Organizations are a key to understanding society's beliefs, values, structures, practices, tensions. People determine the overall strategies they use to operate the societies they live in, though they are largely unaware of the process by which these choices are made. This book shows how any strategy of organization, including its design, system of motivation and control, form of leadership, and relationship to communication technologies, can be harnessed, empowering people to manage these structures, rather than be managed by them. Keeping a sophisticated and approachable style that has made it a standard for over twenty years, Strategic Organizational Communication engages readers in a comprehensive discussion of organizational communication theories. This updated seventh edition includes: * Coverage of recent events and their ethical dimensions, including the bank crisis and bailouts in the US and UK * A nuanced, in-depth discussion of technology, and a new chapter on organizational change * New and revised case studies for a fresh view on perennial topics, incorporating a global focus throughout * Online Instructors' Manual, including sample syllabi, tips for using the case studies, test questions, and supplemental case studies
- Autorenportrait
- Charles Conrad is a Professor of Organizational Communication at Texas A&M University. He has received more than a dozen college and university-level teaching awards, including the National Communication Association's Donald Ecroyd Award. He is the author or editor of nine books, the most recent of which are Organizational Rhetoric (2011) and Global Engineering (2010). His research focuses on the relationship among communication, power, and politics, especially the communicative strategies used by organizations to influence public policies and popular attitudes. Marshall Scott Poole is a Professor of Communication and Director of the Institute for Computing in the Humanities, Arts, and Social Science at the University of Illinois Urbana-Champaign. He has received several teaching awards and multiple research awards, including the Steven Chaffee Lifetime Productivity Award from the International Communication Association. He is the author or editor of eleven books, including Handbook of Organizational Change and Innovation (2004) and Working Through Conflict (2008).